15M INTRO CALL
100+ therapy practices already trust us

Get Found by Clients Searching for a Therapist Like You

We built SEO playbooks specifically for therapy practices — the kind that fill caseloads from organic search, not from chasing referrals.

  • 15-minute intro call — quick mutual fit check. No prep, no pitch.
  • If we're a fit, your free 1-hour strategy session is next — that's where we screen-share your real account and identify specific blockers in your funnel.
  • Every call in our process is free. It gives us a chance to work with you, and you a chance to work with us, before either of us commits.
Book My Free SEO Audit 15 minutes. No commitment. No pitch.
therapist [your specialty] [your city] your-practice.com › services [Your Practice Name] — [Your Specialty] in [Your City] Specialized [your modality] therapy. Most insurance accepted. Free 15-min consult to see if we're a fit. RANK 1 competitor-clinic.com › about Local Counseling Center A general counseling group serving [your city] residents... psychologytoday.com › therapists › [city] Therapists in [Your City] — Psychology Today Browse profiles of therapists who treat [condition] in [your city]...

What working with us looks like — your practice above the directories, every time.

Featured in & partnered with

The problem

Why most therapy practices are invisible on Google

How we work

SEO that actually fills caseloads

We start by fixing what's wrong, then build the content engine that brings in the right clients.

Audit-first approach

Before we touch your site, we tell you exactly what's broken: technical, content, or both. No guessing.

Built for therapy keywords

We know the difference between 'anxiety therapist near me' and 'EMDR for trauma' — and how to rank for both.

Local + condition-led together

Most agencies do one. We layer both so you show up for the right intent at the right stage.

Done with you, not to you

You get monthly reports a non-marketer can actually read. We explain what changed and why it matters.

No contracts. Ever.

Month-to-month. If we're not delivering, you leave — no penalty, no pitch to stay.

Built on what works

We're a marketing agency that runs SEO for our own paid-ads landing pages. We use what we sell.

Already convinced? Skip the read and pick a time.

Book the 15-min call
Process

Five steps. No mystery.

  1. 1
    Week 0

    Free 15-min audit

    Live screen-share. 3 blockers, honest fit.

  2. 2
    Week 1

    Site + keyword analysis

    Written 90-day plan, ranking opportunities mapped.

  3. 3
    Weeks 2-3

    Technical foundation

    Speed, schema, links — the work that compounds.

  4. 4
    Week 4+

    Content production

    Specialty + location pages. You approve each.

  5. 5
    Monthly

    Reports + iteration

    One-page report. What worked, what's next.

By the numbers
100+
therapy practices served
4.9
avg client rating
47
client pages ranked top-3
0
long-term contracts
Proof of work

What compounding therapy-practice SEO looks like over time

search.google.com/search-console — Performance · Last 6 monthsTotal clicks (organic)2,847↑ 412%vs prior 6 mo800600400200NovDecJanFebMarAprMayClient A · organic search clicks · Search Console
Therapy-vertical SEO works in compounding curves: small early wins from technical + on-page fixes, then exponential lift as condition and location pages stack up. The shape's the point — exact numbers vary by practice, vertical, and starting state.

Top-3 rankings for the queries that actually fill caseloads

[your specialty] therapist [your city]AllMapsNewsImagesyour-practice.com › services › [your specialty][Your Specialty] in [Your City] — [Your Practice Name]Specialized [your modality] therapy. Most insurance accepted.Free 15-min consult to see if we're a fit for you.RANK 1competitor-clinic.com › servicesLocal Counseling Center — Depression TreatmentA general counseling group serving [your city] residents...psychologytoday.com › therapists › [city]Therapists in [Your City] — Psychology TodayClient A · top result, organic · tracked weekly
We track ranked specialties weekly. Top-3 organic placement is the bar — that's where ~75% of clicks happen for therapy-search intent. Anything on page 2+ doesn't fill a caseload, no matter how impressive the keyword volume looks.
From practice owners

What practice owners say after working with us

4× organic traffic in 6 months
Before working with them, we'd get a handful of organic inquiries a month. Six months in, organic is our largest single source — and it's the kind of client we actually want.
Founder
Solo private practice · California
9 specialty areas ranking top-3
They understood our group practice from day one. Each clinician has their own ranked page now. New hires fill within weeks, not months.
Clinical Director
9-clinician group practice · Illinois
60% of inquiries from organic
I'd worked with two generic agencies before — both produced traffic that didn't convert. They only work with therapy practices and it shows in every recommendation.
Founder
Multi-specialty therapy practice · Pacific Northwest
How we compare

MHM vs the alternatives

We built MHM specifically because the alternatives weren't working for therapy practices.

Therapy-vertical specialists
  • Mental Health Marketing
  • Generic SEO agency
  • DIY (you + Squarespace)
Long-term contracts required
  • Mental Health Marketing Never
  • Generic SEO agency Usually 12 mo
  • DIY (you + Squarespace)
Pricing transparent up-front
  • Mental Health Marketing
  • Generic SEO agency
  • DIY (you + Squarespace)
Senior strategist on your account
  • Mental Health Marketing
  • Generic SEO agency Account manager
  • DIY (you + Squarespace) You
Reports your front-desk could read
  • Mental Health Marketing
  • Generic SEO agency PDF dump
  • DIY (you + Squarespace)
Built-in HIPAA / ethics awareness
  • Mental Health Marketing
  • Generic SEO agency
  • DIY (you + Squarespace)
Knows the difference: 'anxiety therapist' vs 'EMDR'
  • Mental Health Marketing
  • Generic SEO agency
  • DIY (you + Squarespace) Maybe
Time investment from you
  • Mental Health Marketing ~1 hr/mo
  • Generic SEO agency Variable
  • DIY (you + Squarespace) 10-20 hr/mo
Transparent pricing

$100/page/mo. No hidden setup, no contracts.

Most practices start with 5-10 pages depending on services + locations. We'll recommend exactly what makes sense on your audit call.

One-time setup
$200
Per-page maintenance
$100
/page/mo
What's included
  • Initial keyword research + competitor analysis
  • Technical audit + foundation fixes (one-time)
  • Specialty + location pages, written by clinical-savvy writers
  • Monthly performance report (the one your front-desk can actually read)
  • Senior strategist on every call — no junior account manager handoffs
  • Month-to-month, cancel anytime, no penalty, no exit pitch
Get my custom quote on the audit call

Ad spend, when applicable, is separate and goes directly to Google.

From the founder
500+
clinicians helped
15+
years marketing for mental-health clinicians
4.9/5
Google rating
47
client pages ranked top-3
Photo of Aaron Carpenter

I built MHM because I watched too many therapists pour money into agencies that didn't understand them. We only serve mental health practices. We measure success by booked clients — not clicks, not impressions, not vanity metrics. If we can't help you, I'll tell you on the call.

Aaron Carpenter
Founder, Mental Health Marketing
15+ years marketing for mental-health clinicians (Legendary Lion since 2011 · MHM since 2019) · 500+ clinicians helped across solo private practices, multi-clinician group practices, and specialty clinics nationwide
Questions practice owners ask

Common questions

How is this different from a generic SEO agency?
We only work with therapy practices. Every keyword, every content brief, every technical recommendation is informed by what we've seen work — and not work — across 100+ mental health practices.
How long until I see results?
Technical and on-page wins typically show in 30-60 days. Content-driven ranking improvements are 90-180 days. We'll set realistic expectations during your audit call — no inflated promises.
Do you handle the writing?
Yes. Every content piece is briefed by us, written by clinical-savvy writers, and reviewed against your voice. You approve before anything goes live.
What does it cost?
$100/month per page we maintain, plus a one-time setup. Most practices start with 5-10 pages depending on services and locations. We'll quote exactly what makes sense for you on the audit call.
Is there a contract?
No. Month-to-month. Cancel anytime. We earn your stay every month.
Stop relying on referrals

Book your free 15-minute intro call.

Quick mutual fit check — no prep, no pitch. If we're a good match, your free 1-hour strategy session is next, and that's where we screen-share your real account and identify specific SEO blockers. Every call in our process is free.

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15-min intro call. The first of three free calls in our process. No pitch.

Privacy Policy

Mental Health Marketing ("we", "us", "our") is committed to protecting the privacy of practice owners and prospective clients who visit this landing page or schedule a call with us.

Information we collect

When you book a call we collect: your name, email address, practice name (optional), and phone number (optional). We collect anonymous analytics via Google Analytics 4 and Google Ads conversion tracking.

How we use it

We use submitted contact information solely to respond to your inquiry, schedule the requested call, and (with your consent) follow up with relevant resources. We do not sell or rent contact data.

Cookies & tracking

We use first-party analytics cookies and Google Ads conversion cookies. You can opt out of these via standard browser settings or ad-blocker tools without affecting your ability to use this site.

Your rights

You may request deletion of your data at any time by emailing us. We respond within 7 business days.

Last updated: 2026-05-03.

Terms of Service

By scheduling a call or otherwise interacting with this page, you agree to these terms.

Use of this page

This landing page describes services offered by Mental Health Marketing, a Legendary Lion company. The page is intended for owners and decision-makers of US-based mental health practices.

No clinical advice

Nothing on this page constitutes clinical, legal, or financial advice. Service descriptions are illustrative; actual deliverables are scoped on the call.

No guarantees

Search engine rankings and marketing outcomes depend on many factors outside our control. Case studies, statistics, and testimonials reflect specific client situations and are not guarantees of similar results.

Service agreements

Engagement details (scope, pricing, deliverables, cancellation) are governed by a separate written service agreement signed before any work begins.

Last updated: 2026-05-03.

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